£1.78M INVESTMENT IN STATE-OF-THE-ART KEISER BIKES
31 January 2024
As part of its commitment to providing a first-class fitness experience, SE Sports club group will invest £1.78 million to roll out the cutting-edge Keiser M Series indoor bikes in a phased rollout across its clubs.
SE Sports club will be at the vanguard of innovation in the fitness industry by being one of the first fitness clubs in the UK to launch the new Keiser bikes. This state-of-the-art bike features a new colour display that gives riders a unique riding experience based on colour zones and an impressive 72 gears. With the addition of this exciting piece of fitness equipment to its fitness line-up, SE Sports club further strengthens its commitment to providing members with the latest and most advanced fitness solutions.
Renowned for revolutionising group fitness, the Keiser M Series indoor bikes have set unprecedented standards since their launch. The first bike to combine Eddy Current Magnetic Resistance with an aluminium flywheel, the M Series is a symbol of continued innovation to enhance the group cycling experience.
The addition of the Keiser bikes fits in with SE Sports club’s philosophy of offering a comprehensive fitness journey. The club's top-of-the-line fitness equipment, a wide range of fitness classes, luxurious pools and spa facilities provide members with a comprehensive health and well-being experience.
"We are committed to providing the best equipment to our members. Investing in the Keiser M Series Indoor Cycle is a testament to our relentless pursuit of excellence," said Wade Hassan Selman, CEO of SE Sports Club. "We recognize the changing needs of the fitness industry and continue to invest to stay ahead. Our members deserve unparalleled quality, and that's what we deliver."
